What is SEO?

When we talk about SEO, first question arises in our mind that what is the full form of SEO? Well the answer is SEO stands for “Search Engine Optimization”. People conduct trillions of searches every year; so, for this reason you can say that SEO is a fundamental part of digital marketing. 

SEO is the practice of increasing quality and quantity of traffic to anyone’s website via organic search engine results. The term Search Engine Optimization also defines the procedure of making websites easier for search engine indexing software, recognized as “crawlers,” to find, scan, as well as index the website. In the other way you can also say that Search Engine Optimization is all about improving a site’s rankings in the organic (or non-paid) section of the search results.  One of the best advantages of ranking for any specific keyword is that a person can get “free” traffic to his/ her site, month after month. We have one of the best team of SEO experts in Lucknow who lets you, analyse your shortcomings and help you climb the ladder of excellence in search engine optimization quicker than your competitors.

Why SEO is important in 2020-2021?

The better visibility a person’s website pages have in search results, the more likely a person will be got attention and attract prospective and existing clients to the business.

Understanding what is effective in Search Engine Optimization today demands a very deep understanding of how the search works. Obviously, everyone is not a search engineer, so that it can be shortened to understand what the primary goal of the search engines is?

At the present time, Search Engine Optimization is about making the right choices based on tons of accurate Search Engine Optimization data, the latest Google trends, as well as a common sense. This is not simple as it sounds! Today every business is going digital and in digital marketing it is mandatory to rank up. For this your have to take a service of SEO (Search Engine Optimization).

According to us, reasons of why SEO (Search Engine Optimization) is important in 2020-2021 are mentioned below:
  • Search Engine Optimization targets quality traffic.
  • In Search Engine Optimization, a person does not need to pay for ads.
  • Search Engine Optimization gets more clicks than PPC.
  • Search Engine Optimization helps PR
  • In Search Engine Optimization, a person can move ahead of the competition
  • Search Engine Optimization improves website’s user experience
  • Search Engine Optimization increases brand visibility.
  • Search Engine Optimization builds brand credibility and trust.
  • Search Engine Optimization provides great insights to the website.
  • Search Engine Optimization helps a person to attract local customers.
  • Search Engine Optimization is a long-term strategy.
In short, Search Engine Optimization is the best way to get the information your organization has into the hands of people searching. The past and present data of SEO (Search Engine Optimization) Shows its growth, development, and best practices change over time and so, I must say that the future may be of Search Engine Optimization that is focused elsewhere.

Why choose DML for SEO Services?

When you are conducting business digitally, the importance of SEO (Search Engine Optimization) cannot be overestimated. If your SEO strategy is not up to date than it is not good for your business.

We are the best Digital Marketing Company in Lucknow which provides their clients one platform to get all the digital services without any hinderance. Means that we do not on only provide a service of SEO (Search Engine Optimization) but also, provide services of website designing, web development, android app development, payment gateway development, ecommerce website designing, and digital marketing services, content writing. We make your dream come true to create a unique impression of your service or product in the market.

SEO services of DML includes not only the creation of unique content, but also ongoing optimization and content creation and this will keep your website fresh and updated.

There are various reasons to choose DML for SEO services. Some of them are mentioned below

What makes DML the best SEO company in Lucknow?

Do you want to bring your business online? Or are you planning to go digital? So, yes by choosing us, you are choosing right service provider. Every SEO service provider is unique, but worthwhile companies have a similar goal that is “to help grow your business” but we (DML) are different from all these SEO companies because DML is an experienced as well as reputable SEO company. An experienced SEO company or SEO expert team can help navigate your way to the top, both strategically and with a competitive edge.

Digital Marketing Lucknow have the courage and capability to provide best SEO services because we have a thoughtful process for all of our solutions and methods. To provide the Best SEO Service we use latest as well as upgraded technologies to develop the product. While providing SEO service we are accurate, on time and determined.

Our SEO Services Includes

Search Engine Optimization is the procedure of making a webpage easier to understand by search engines as well as friendlier for users.  Search Engine Optimization consists of an inclusive variety of tactics, and there are numerous different types of Search Engine Optimization strategies.

Search Engine Optimization is a process of optimizing your website with the goal of improving your rankings in the search results and getting more organic (non-paid) traffic. There are three types of (Search Engine Optimization) a person needs for a well-rounded organic search strategy: on-page SEO, technical SEO, and off-page SEO.

On-page SEO

The practice of ‘optimizing’ websites to help them (websites) rank higher in the search engines is categorized as On-page SEO. It is the practice of optimizing website content for search engines as well as users.

On-page SEO service consists all elements of SEO that you can control best. On page SEO service includes keyboard research, site architecture & coding, meta tags, internal linking, rich content, site speed, image/ video optimization, blogging (high quality content), site speed optimization, mobile friendly website, link building etc. For us, there are 3 major on-page SEO factors and also, they are three pillars on that you should focus on: Technical excellence, Awesome content, Flawless UX.

Technical SEO

Improving the technical aspects of any web page in order to rise the ranking of its pages in the search engines is known as Technical SEO. Means that it covers following search engine requirements in order to improve crawling. It needs to be improved to make the necessary foundation which provides a content & links with the best possible marketing environment; so, your website can shine in search engine results without any difficulties. If we talk about technical SEO elements then they are Website speed (Optimize visuals, Limit redirects, Browsers cache), Mobile friendliness, Site architecture (HTTPS, Breadcrumbs, URL structure, Internal links – Silo content), Structured data markup, check duplicate Content. Well Technical SEO is a never-ending topic because technical SEO covers a wide range of subjects concerning the elements needed for optimizing as per the requirements search engines impose.

Off- page SEO

Actions taken outside of your own website to impact your rankings within search engine results pages is categorized as Off page SEO. Off-page SEO involves any activities that drive awareness and referral traffic to your website from other sites. Focusing on on-page SEO service will also increase the probability that your off-page SEO strategy will be successful. In a short term, Off page SEO is simply creating high-quality and shareable content on a regular basis

If we talk about factors of Off page SEO then they are Link building, articles, document submission, social media, image submission, blogs, bookmarking, page content, forums, photo sharing, directories, guest building, etc.

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Frequently Asked Questions ...

A digital marketing strategy that focuses on website’s presence in search results on search engines like Google is known as SEO.

  • DML provide effective business plans and run foolproof digital programs to enhance and expand the business to new height.
  • DML’s incisive mobile/ website development strategies and ideas will make the business worthwhile on every platform.

The procedure of analyzing how well your web presence relates to best practices is known as SEO audit.

Search Engine Optimization can generate traffic to your websites and the majority of online traffic is driven by search engines.

Digital marketing can help your business in all ways. With the help of digital marketing, you can get more lead for your business, more loyal users, more customer engagement, and many more. Every business should be connected to the digital space.

The procedure of determining most common search terms that relate to your webpage and the competitors using those words is known as Keyword Analysis.

Search Engine Optimization helps your business to rank up and businesses are still making money because Google puts them at the top of the search results. So, Search Engine Optimization is not a waste of money.

Google keyword planner, SEMrush, GrowthBar, Screaming Frog, DeepCrawl, Woorank, Ahrefs, Open Site Explorer.

No, SEO do not need coding.

“Search engine crawlers can crawl and index a website without any problems”, is the main moto of Technical SEO.

A subset of on-page SEO is known as Content SEO. It is all about the quality of the content and also, how to make it more-better.

A type of SEO suited for local businesses only is categorized as Local SEO.

The procedure of making your online store more visible in the search engine results pages is known as ecommerce SEO. Also, Search Engine Optimization is a critical necessity for e-commerce webpages.